Prior to RSCG, Mia was Head of New Business at PRETTYBIRD, a position she held for 4 years, helping to define a strong and diverse roster of talent working with brands such as Nike, Vogue, Amazon, On Running, H&M, The Glenlivet and the first ever branded entertainment series to hit the UK TV with Channel 4, Balmain and Sunshine. Awards for the work she collaborated on include Ciclope, British Arrows, Kinsale Shark Awards and AICP. Mia is a strong advocate for change and continues to champion marginalised and underrepresented voices working with a number of initiatives such as the Shiny Awards, Brixton Finishing School and ELAM.