42 mins
Keynote: 20 Years Of YouTube
In a crowded media landscape, knowing your audience is crucial, and nowhere is this more apparent than on YouTube, where creators have a direct line to their audience. Roya Zeitoune, Head of Culture and Trends, EMEA, YouTube, illustrated how this dialogue is crucial to the platform’s influence by charting the story of Dua Lipa’s evolution into the cultural polymath she is today.
- Posted: 19 May 2026